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Fashion World Dolls

1970's

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by Dandee Toys

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Fashion World dolls were made by the Dandee Toy Company very soon after Topper Dawn dolls hit the toy shelves in 1970, so besides Mattel's RockFlowers, they are truly one of the first "clone" dolls to compete with Dawn in the toy market. Fashion World dolls have bodies similar to Dawn's, made of plastic and vinyl and being jointed at the neck, shoulders, waist and hips. The waist is a slanted "twist-n-turn" style like Dawn's. The dolls do not have a pin joint in the knees, however, which would permit the knees to bend and click into a "hold" position. Instead, the legs are made of plastic with some "give" to them, but they don't really hold a pose, even with internal wires to support them. Fashion World dolls have rooted hair and eyelashes. I have seen blondes, brunettes and the rare African-American doll, but though I suspect there's a redhead out there, I haven't seen one. They are marked simply "Hong Kong" on their backs.

Body style at left, showing the twist-n-turn waist. It is slanted, like Dawn's, but to a lesser degree. The rest of the body is lighter-weight plastics and vinyl.

Boxed Fashion World dolls. Each doll came in a pink and purple boxed with a city scene printed on it. Each doll also came in a stock halter-necked mini, usually a polka-dot print, with only the colors varying from doll to doll. I have seen pink, orange, red blue and green dresses.

I also have a more vibrant orange mini. I will post a comparison shot to the paler one above, when time permits.

Close-ups of the doll's face. The same headmold was used for all dolls, regardless of race, with only the hair colors and facial paints differing. The blonde and brunette, at far left and center, have no difference between them other than their hair color.